Agency
Dogswell
A health-conscious e-commerce site for Dogswell, a Whitebridge Pet Brands label — organizing dense product and wellness information into something clean and easy to scan.
The brief
Dogswell is a Whitebridge Pet Brands label built around functional pet wellness, so its site carries a lot of detail — health goals, ingredients, and product lines that all need to stay legible.
The build
I built it to present that dense information simply: categories organized by health goal, generous white space, and a layout that lets shoppers find the right product without wading through everything at once. It runs on WordPress, with the commerce and content editable by the brand team.



